The new identity for the a well established North London Patisserie features new typography, colours. The icon forms both the initial S of Sable d’Or and a stylised coffee bean.
The first phase of the new identity scheme will see implementation across the patisserie retail environment, new website, and promotion campaigns. Phase 2 will extend the new scheme to help launch several business offshoots - outside catering, bespoke celebration cakes and an separate venue called Upstairs at Sable d’Or.